It is often said, and rightly so, that the European Union must be closer to its
citizens. On the eve of enlargement, it is evident that the European ... | Ink and airtime increasingly give way to tweets and online conversation. But storytelling and knowing who to reach — BT Public Relations's strengths — are still key. | Ink and airtime increasingly give way to tweets and online conversation. But old media or new, storytelling and knowing who to reach — BTPR strengths — are still key. | BT Public Relationsaudits marketing and communications capacity within organizations, and also develops training programs to help maximize the marketing department's human capital. |