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Marketing Re-Engineering

Things change.
Across all industries, markets inevitably evolve. Overseas competitors arise, new products and services enter the fray. Price pressure creates more effort than ever to avoid a commoditized race to the bottom.

Things change. Has your marketing changed as well?

BT Public Relations marketing re-engineering practice helps executive management get the most from its in-house marketing team. From analysis and audit services that identify where best practices can be applied, to assistance developing strategic go-to-market plans, training and on-demand staffing, it is a suite of marketing counsel focused not on next month’s brochure, but rather on delivering the tools and processes that drive measurable, sustainable returns over the long haul.

Whether you lead a company cracking its first 5 million EURO  in sales, or an established organization with 500 million EURO or more in revenue, BT Public Relations marketing re-engineering practice allows you to face change — prepared and profitably.

Structural Funds Projects CommunicationsSocial and Traditional MediaVideo Production and BroadcastingBranding The Upcoming Stars
Engaged, informed publics Perfect your voice Deliver your complex messages Forge your identity
It is often said, and rightly so, that the European Union must be closer to its
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Ink and airtime increasingly give way to tweets and online conversation. But storytelling and knowing who to reach — BT Public Relations's strengths — are still key.Ink and airtime increasingly give way to tweets and online conversation. But old media or new, storytelling and knowing who to reach — BTPR strengths — are still key. BT Public Relationsaudits marketing and communications capacity within organizations, and also develops training programs to help maximize the marketing department's human capital.

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